Market reality
The global managed security services market will eclipse $67 billion this year, driven largely by small‑ and mid‑size businesses that lack in‑house cyber talent. A Barracuda/Vanson Bourne survey shows 85 % of mid‑market firms (1,000‑2,000 employees) already rely on an MSP or MSSP for security operations.
Three forces reshaping demand
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AI‑powered threat actors – Large‑scale language models lower the barrier for sophisticated phishing and malware automation.
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Regulatory shockwaves – Frameworks such as CMMC, SEC incident‑report rules, and state privacy acts now impose board‑level liability.
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vCISO surge – MSP/MSSP clients increasingly buy fractional CISO oversight to align security to revenue and compliance goals.
What buyers are asking for in 2025
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Outcome‑based SLAs (e.g., “detect & contain ransomware within 15 minutes”)
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Zero‑trust enablement without forklift upgrades
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Proof of compliance artifacts that map tool telemetry to frameworks such as NIST 800‑171 and CIS v8
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Integrated GRC dashboards—security findings, POA&Ms, and board metrics in one pane of glass
Globe-America’s differentiators
| Buyer pain point | Typical MSSP response | Globe-America Advantage |
|---|---|---|
| Audit fatigue | One‑off workbook exports | Live compliance portal fed by our GRC connector |
| Vendor sprawl | 6‑10 disparate tools | Unified stack at a predictable per‑user cost |
| No strategic guidance | Ticket queues only | vCISO overlay led by a CMMC Registered Practitioner |
Call to action: Download our two‑page MSSP onboarding playbook to see how we shrink time‑to‑value from 90 days to 30 days—then book a strategy session to lock in introductory pricing before Q4.